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SerpentandtheSwan

Australian Fashion Industry, Bloggers, Commentary, Interview, MBFW

Backstage at Mercedes Benz Fashion Week 2015 … with Serpent and the Swan

April 30
Model standing, ready and waiting backstage at Serpent and the Swan

… inspired by a shared childhood love of the animal kingdom and a somewhat dark and morbid fascination with the anatomy of creatures and their mystical incarnations.

Three models at Serpent and the Swan backstage before the show

Runway Ready.

During Mercedes Benz Fashion Week this year, I was privileged to be able to interview some of Australia’s most iconic designers. These interviews will make up a series of articles which will appear on the Label Ministry website in an effort to bring awareness, greater popularity and support to people who year in, year out, dedicate their creative minds and talents to the Australian fashion industry.

This weeks expose is Serpent and the Swan, a Sydney label which has now maintained a strong following and significant foothold within our industry since 2009.

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Australian Fashion Industry, Bloggers, Editorial, Interview, MBFW

MBFW 2015 Serpent & The Swan, Stevie May, Watson X Watson

April 22
Model standing being photographed for Serpent and the Swan

 

From the editor’s desk …

Don’t be into trends. Don’t make fashion own you, but you decide what you are, what you want to express by the way you dress and the way to live.  Gianni Versace

Well, Mercedes Benz Fashion Week Australia has drawn to a close!

Label Ministry interviewed many wonderful designers across the week at Carriageworks in Sydney’s Everleigh. These will be on the website very soon.

Here is a little peep at who you can expect to see showcased in the upcoming interviews which will include fantastic runway coverage and an intimate discussion with the designers themselves.

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