Accreditation | Featured Image | Ryan Pierse for Getty Images Designer | Aqua Blue | Swim Runway | Sydney MBFWA 2016
Mercedes Benz Fashion Week 2016
“The Wrap”
Accreditation | Featured Image | Ryan Pierse for Getty Images
Designer | Aqua Blue | Swim Runway | Carriageworks
There are always people who are keen to see you fail, those who are indifferent and those few gorgeous souls who will support you unconditionally, push you to do better and ultimately drive you forward.
Janna Jones
LM
What is the philosophy behind your label?
JJ
The J A N N A J O N E S brand aims to bring the strength, styling and sophistication of European luxury leather goods to the international market (from an Australian base).
The Australian market is unique. Unlike Europe we are unwilling to pay thousands of dollars for a trend item that we will wear a handful of times and then archive. Nor do we pack away our S/S wardrobe and then pull out a completely different A/W one.
The fashion conscious Australian public want quality pieces that have the ability to stand alone, work with the latest trend and can also be styled with much of what they already possess in their wardrobe.
JANNA JONES strives to facilitate the luxury experience by ensuring the provision of high quality leather, silk satin lining and matching dust bag, pressed branding, customised hardware, authentication cards and eternal style at a more accessible price point.
Photographer | Tristan Jud | HMUA | Simone Lee | Model | Jaqueline Baker
LM
What is the inspiration behind your label?
JJ
Accessories are limitless; I pull inspiration from culture, architecture, art, various design mediums, music, engineering etc. Handbags in particular are the ultimate attainable luxury. They are resilient of seasonal trends, and irrepressible by variations in location, climate, culture, politics, religion, diet and age. That in itself deserves global adoration.
Last week I aged about five years. Just as well I was wearing my new Pradas. Like Anna Wintour. Except that I wasn’t wearing them to be cool. No. Just to cover up my very tired face.
This was our last day at Carriageworks, the sun was going down on the event for this year, quite literally.
I loved every single moment!
It is my most favourite week of the year. Strange you might say if it’s my favourite week. Why am I stating negatives? Yes. I can see what you mean. But as wonderful as it is, it is a crazy mix of the greatest excitement you could ever imagine, and the most exhausting of any weeks, all at the same time. It is hype on top of hype. The excitement of seeing the most beautiful people once again, and naturally to catch up in person with all my fashion friends who live all over Australia.
Mercedes Benz Fashion Week 2016 or MBFWA. A phenomenal week of the “work” kind of socialising, meeting industry friends, and of course, the reason we all go … to witness, enjoy and revel in the sheer talent of fashion design that Australia is known for.
An industry event full of buyers, bloggers, fashion journalists, editors, spotters, public relations teams, celebrities, and the Who’s Who of the Australian fashion world. I have lost track of how many shows I watched across the week, but what shows they were.
Opened by the incredible Toni Maticevski in the most inspiring of venues, Bangaroo.
Closed by the legendary, Oscar de la Renta, now passed, but Oh! how ‘The Legend’ lives on. It was full house indeed, and any wonder. Elegance personified is our Oscar, and what a treat is was to be able to be present.
Bangaroo is just an incredible place, period. But for a fashion show? Simply memorable. Most of the other shows were at Carriageworks in Sydney’s Everleigh, and of course, like always there were the “off site” shows, like the one at Bradfield Park in Sydney’s north. Literally under the Harbour Bridge at 9am on a beautiful clear morning, with blue sky and perfectly acquainted by crisp Autumnal air, the Manning Cartell girls did not disappoint. A stunning collection.
Mid week another highlight for me was the McGraw show. Speaking of sisters who never disappoint, I thought this show was beautifully balanced in every way. A great collection. A fun collection. Gorgeous models. Smiling models! Great choice of music and a beautiful happy, original, and unforgettable set!
I proudly tell everyone about MBFWA and my involvement there, because I am truly chuffed at the amazingness we get to call Australian fashion. We are expertly creative and distinctively original in the way we interpret and present fashion. We are a hub of far-away design genius as far as I am concerned and the rest of the world rightly watches in awe when we show our very best Fashionista selves. I will be posting many interviews in the coming weeks about MBFWA Resort 2017 but for now, as a teaser, I thought you might enjoy a taste of my fashion week video gallery.
Until next time,
Jade xx
We are still young but you will never find passion like ours.
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Last week, I attended Mercedes Benz Fashion Week for the whole glorious week!
It is my most favourite week of the year.
Industry professionals line up eagerly each and every year to view the current landscape of Australian fashion and the ever increasing talent of the emerging designer market.
As always, I am there to champion, encourage, and cover editorially, the high stakes game of Australian fashion. The designers, established and emerging, and their often forgotten, phenomenal creative teams.
It was a great privilege to see these very talented individuals forging ahead in the Australian fashion scene and I can only hope that it continues with great vigour.
“Project NextGen is an initiative that is intended to provide a platform to discover and support emerging Australian fashion designers. By connecting these gifted individuals with an experienced panel of industry insiders, the program mentors Australian talent to help them hone a broad range of skills and elevate their profile through industry connections and ongoing business support”.
The winners this year were Anna Quan, Holystone (Renee Sealey), Jason Hewitt, Kaliver (Roni Cross), Monster Alphabets (Sarah Ryoko Watanbe), and Third Form (Merryn Kelly). Judged by the following panel, Edwina McCann (Editor-In-Chief Vogue Australia, Kellie Hush (Editor-In-Chief Harper’s Bazaar Australia), Justin O’Shea (Buying Director mytheresa.com), Emily Weight (Director Fashion IMG Australia), Eva Galambos (Director & Buyer Parlour X), Chris Buchanan (GM Ellery), Donna Player (Merchandise Director David Jones), and Kelly Francis (Fashion Director MADE), we now find ourselves watching the final product. Project NextGen 2016.
Jason Hewitt showed his Resort 17 Collection.
Get out of H&M and Topshop and Forever New, and all that crap. It’s bad for the environment and it’s bad for you. Ultimately it won’t satisfy. Start buying quality, and curate a wardrobe of things you cherish.
That. Is. Style.
Jason Hewitt
Jason Hewitt Resort 17 Collection | Photographer | Stefan Gosatti | Getty Images
LM
What is the philosophy behind your label?
JH
It’s two fold.
Firstly, Every aspect of your business should be as sustainable and ethical as possible and should not define one as a designer.
Secondly, I enjoy creating pieces that I am proud of and which resonate with people.
LM
What is the inspiration behind your label?
JH
Depends really, it’s so varied. I’m inspired by life, but that sounds a bit new-age-hippy for me. I like contemporary art, culture, reading. I was looking at an interview with JW Anderson recently where he said he wants Loewe to come from a place of culture – I think I agree with that. I’m so fascinated by different cultures, and how they’re presented and old traditions are updated. I think that’s what drives a lot of the things I’m interested in.
Jason Hewitt Resort 17 Collection | Photographer | Stefan Gosatti | Getty Images
LM
What do you think of today’s street fashion?
JH
There’s not really much to think. People should wear what they feel good in. It’s not really my place to have an opinion on it (I dress like an absolute slob most of the time) but I do sometimes take inspiration from the way people put things together.
The street fashion thing feels a bit like an Oroborous these days. Trends are taken from the street and then fed back, like a closed loop. I don’t know if that’s going to generate anything new in terms of design so I do wonder if street fashion isn’t just becoming rather watered down … Normcore, a trend so boring it didn’t need to be named.
LM
Lol! (Normcore is a unisex fashion trend characterized by unpretentious, average-looking clothing).
LM
What advice would you give to aspiring fashion designers?
JH
Learn how to make clothes, properly, before you start designing them. Take your inspiration from anywhere, but avoid looking at other designers unless it’s for a historical point of reference or a preferred silhouette. Look at other designers work from a construction point of view not design. Go to museums, read books, get off your phone, close your computer and take it all in. The internet is a great resource but it’s not the same as the real thing.
I first discovered the work of Bec Cole when I was at VAMFF earlier this year. Virgin Australia Melbourne Fashion Festival is always a treat as it combines the week long excitement of the runway with a cultural taste of Melbourne itself, and it truly is a wonderful delicatessen of fashion experience.
On one of the last days, through the haze of my exhaustion I could feel my interest pique when I saw Bec’s work, and made a mental note to myself as I do to remember to contact her with a view to highlight the obvious dedication to her work when I returned home.
Bec is one of the highly talented, hard working stylists, and passionate devotees of the Australian fashion industry, who travels far and wide to bring us the wonderful smorgasbord of visual delight that only such a stylist can.
A kind of creative hero if you like. I feel we tend to forget the amazing creative minds and teams who sit behind the creation of the collections of fashion designers. Personally, I believe it is so important to remember to applaud the work of these dedicated professionals who work tirelessly behind the scenes.
Very loudly.
Enjoy xx
Stylist |Bec Cole | Photographer | Benn Jay | Hair & Makeup | Blanka Dudas
LM
What do you believe is the role of “the stylist”?
BC
A stylist is a visual translator….helping a designer, art director or editor achieve a look, story and campaign brief. It’s helping create a visual reality….This can be anything from dressing talent, liaising with designers to designing sets and alternative worlds.
I have a background in set design, so I love seeing a whole vision come to life….this includes not only the wardrobe side of things, but the propping, set design….even the casting of the talent / models. It’s helping everything come together visually to tell the whole story.
If you put something together and it doesn’t look so good, the fashion police are not going to come take you away. And if they do, you might have some fun in jail.
The wonderful American Style Queen, Iris Apfel, commenting on how women combine the elements of good dressing …
well, after all, Iris should know …
Who better than Iris to show us all how to put the ultimate in fashion craziness together with some other garments which equals perfection?
Our current world is so homogenised in every way. And the way we dress has become a victim to it. Whatever happened to wearing crazy colours, either on their own, or together? I have styled many people over the years who have been afraid to wear colour. Want to add colour to your wardrobe? Here’s how.
Remember that colour does not have to be always worn near the face. It can be introduced into an outfit with colourful shoes or a handbag.
Wear colours that make you feel good and remember that as we age, hair colour and skin tone changes. Revise your colour choices often. Finding confidence in this ability is how we all secure a connection with our own confidence and creates our sense of wellbeing. Be prepared to take a “fresh look” at yourself and reassess how you can improve your image. If you’re not comfortable wearing colourful garments introduce colours through nail varnish, lipstick or your hair!
Photography & Styling | Karlstrom Creatives
Colour does not have to take the form of block colour. Sometimes we look better in plain colours or colours that are infused within a pattern.
If you prefer to wear plain, block colours because you feel they suit you better, try introducing patterns and interesting prints through cute shoes and handbags. Another idea is the simple layering of colour underneath another block colour, such as white or black. I like to call it ‘colour referencing’.
Remember, all you are trying to achieve is a “joining of the dots” effect – a visual reference of design and colour, continuity and harmony.
Colourful tops, and even tops with a blend of more muted colours, can look great underneath plain understated jackets.
An outfit of block colours works a treat with a gorgeous pair of leopard print ballet flats and a stylish Gucci handbag! Things do not necessarily have to match but there does need to be a marriage of harmonious elements and colour tone. Tonally they work together and there is enough visual space between the two items to make the combination work. The natural balance of the outfit then becomes effortless and an understated elegance of good quality and taste becomes the highlighted theme.
All beautifully constructed outfits and exceptional dressing comes down to the combination of colour and texture, and the ability to achieve the all-important balance of proportion.
It is always a good idea to be generally aware of what is trending, not because your individual style depends on this, but because it allows you to have a choice of product in every season to add different elements of value to your wardrobe.
Photography & Styling | Karlstrom Creatives
If you wear black or grey, wear colour that compliments your main palette. Try to move outside of the normal combination. For instance, lime green and acid yellow are exceptionally beautiful with black. Gerbra pink is divine with charcoal.
If you are teaming these items with jeans or casual trousers, bring the reference of colour from the top of your body (ie. lime green top), down to the feet with gorgeous flats in a tonally appropriate colour, or paint your toe nails in a tonally balanced shade in open-toed heels.
Introduce visual depth and weight and experiment with colour, tone and texture.
Adhering to these general rules will mean that you achieve a lovely balance in your wardrobe that you will be pleased to visit every day!
Until next time,
Jade xx
“Fashion is the armor to survive the reality of everyday life
Bill Cunningham
I’ve always loved the word Fashionista, even though it is not young any more and has been totally overdone now.
How about Narcissista Fashionista? A little ugly I feel but in some cases, unfortunately does have a ring of honesty about it?
This article is not your conventional article about one’s love of fashion, although the author is most certainly a lover of not only fashion, but the industry itself. Perhaps I am one of the greatest lovers of fashion of all time. Every now and again I feel the need to express something that is really bothering me. Something I believe is affecting us all on some level.
As a woman who loves fashion, and wears it with pride and excitement I appreciate it as an art form. I revere the designers whose souls bleed passion and despair, and very often, blood, because they are so in love with their chosen trade. Business people they are often not, without the obvious trials and tribulations of learning, but without doubt, human fountains of talent and commitment to the industry they adore. That in itself captures my personal respect and dedication. And my desire to support them and become their complimentary PR company.
As a small child, I changed my outfits multiple times in a day. Why? Because I could.
I have no idea why I have always been so drawn to fashion. I was a little girl who loved colour, pattern, looking pretty and the very feel of a different fabric on my skin. Not to mention the obvious attention that I received from people around me when they noticed that I had created a gorgeously cute and colourful outfit which provided a visual spectacle. Remember of course, I was only five years old, so the scenario was a simple one.
As I became older, my love of fashion matured and grew with me. I realised that it was the key to one’s individuality and the express permission we give ourselves to authentically adorn the world with our chosen cloth.
Once upon a time, the concept of such was a given. The world of fashion and our chosen favourite fashion designers allowed us to explore the idea of individualism fully. We revelled in the idea of being happy with the way we looked and improving upon it. We did not feel the need to look twenty-five for our entire lives. We were not worried that if we had a line on our face that we might, and probably would be, put out to pasture. We knew that wisdom and life experience counted for something, and that when the journey of our lives started to show on our faces, it was something to be proud of. We did not spend money that we didn’t have on botox, injectibles, or augmentation of body parts that we did not need or could easily afford. I am not totally against these procedures, but I do believe that too much work can make us look like aliens to ourselves and others. We did not always obsess about all the hidden parts of ourselves, that no one even really sees or even wants to see, years ago. Correct me if I am wrong, but it almost seems like we have become totally obsessed with the parts of ourselves which are quite private. It seems normal to me now that nearly every second person sports at least one tattoo, piercing or very often both.
The value system and the things that we placed importance upon did not demand the spring of eternal youth, as it does now. Colouring our hair, colouring in our skin like colouring books, and creating hairless bodies and landscaping private pieces of ourselves so that we may be more acceptable to others, has almost become a full time occupation outside of our working lives.
No. We concentrated more fully on being the best we could be by developing ourselves, not changing our appearance.
When our culture, our society and our lives were culturally healthier than they are today, we used fashion to provide us with the vehicle we needed to develop our self confidence and underpin our creative expression of self through the unique canvas that God graciously gifted us.
Our desire to dress and our enjoyment of such created important growth and sustainability of local and global fashion industries. This growth provided ongoing opportunity for our wonderful creative minds to freely design, as individuals, and dare I say, created thousands of jobs. It afforded an atmosphere where confident designers could be inspired, driven by their own passion and be encouraged to create without the tsunami of suffocation caused by the commercial pressure to succeed and the current unsatisfactory model of mass fashion consciousness.
We were not stuck in the gridlock of limited choice and the destructive habit of purchasing fast, furious collections of fashion that flood our shopping malls at all too regular intervals.
We are continuously fed these sub-quality lines of fashion by the likes of fashion giants and seem happy to justify or just ignore the damage to our local industry, because they are cheap and feed our constant need for newness and crude consumerism. But that is the problem. The greedily take up the most prominent spaces in our shopping malls and steal our annual fashion spend.
The question is why?
Why have we forgotten our own? Why don’t we support our own breed of wonderful, unique, individual designers who used to have the courage to open stores and bravely show their collections every season?
I have the answer for you. It was because they knew that we would support them.
Sadly that is not the case any more. We can’t be bothered. Our fashion economy has become homogenised, crippled, and quite frankly pretty uninteresting. I believe that part of the problem is that we are expected to be happy wearing some or much of this limited offering and therefore are also expected, by-and-large, to be happy looking like everybody else.
To finish this article on a high note however, I am very pleased to report however that my recent visit to Melbourne Fashion Festival inspired me. I saw many wonderful collections, and witnessed much wonderful emerging talent. Young designers will full hearts and great enthusiasm for the industry they love.
Looks like the rules might just be starting to change … Hallelujah!
Until next time,
Jade xx
Influencers realised they could turn themselves into a business by charging hundreds or thousands for posts, they appointed managers and this led to the ascent of blogger agencies signing talent to work with brands.
Suzanne Carbone
We all know that fashion bloggers and style influencers love fashion events. And why wouldn’t they? So do I. It is the chance to connect with people who live, work and breathe the fashion blog and fashion industry. To literally dive into the arena of fashion, design, styling, and the creative minds behind the expression of the runway is what keeps these events alive. The passion and enthusiasm abounds at events such as VAMFF. My most recent fashion fix. It is also a buzz to talk to likeminded fashionistas whose minds connect through the vehicle of fashion passion. Like all industries however, events like this do come with their problems. It was noticeable to me this time, the passive aggressive feel that lingered across the entire week around the subject of who could be seated in “The Frow”. So called because it is so easy to be seen with a frown!
When did attending a runway show become so stressful? Where one feels undervalued if they are not chosen to sit front row? And, what, if anything, constitutes the right to sit front row? Unless of course, you are, in all seriousness, a serious lover of fashion, who will, during the event, after the event, work generally, consistently and diligently, towards the growth, success and support of the fashion industry?
I would have to question why there needs to be such an unhealthy fixation with sitting in “the frow”, but do agree that the people who do sit on in “the frow”, should have adequate influence in order to create ‘good’ from their premium seating.
In Suzanne Carbone’s article this month in The Age, leading up to VAMFF, she says that “450 bloggers and influencers have applied for accreditation compared with 200 traditional print and broadcast media”.
I would argue that if The Blonde Salad, Gary Pepper, or Rosie of The Londoner was at VAMFF, sure, give the girls the best seat in the front row! With nearly 8 million Instagram followers between them, they obviously rule the blogosphere. Yeah baby! Wouldn’t that just be too cool for the galaxy of Australian fashion!
I do think however, for a reasonably small event, at least on the world scale, with not quite several hundred fashion bloggers across the country, we should even out the distribution of these seats a little more evenly across the general sector of attendees.
That would mean, VIP’s, fashion buyers, bloggers, journalists, magazine editors, and devotees. Surely there is enough love to share around?
I know quite a few bloggers and style influencers who were not invited to events this year, and were disappointed. Their disappointment in many cases meant they did not attend at all. This I thought was a great shame. It is the bombardment of these faithful devotees which makes these events more interesting, more attended, more photographed, more publicised and generally more successful.
I do think it a shame that invitations on mass cannot be sent out, but I do understand from a costing point of view, that these expensive events need to be carefully curated and funded.
My individual passion is such, that I often pay to attend these events. I am often very fortunate to be able to attend and not pay, but I make sure that I pay back in kind. In the form of a great article, in response to what has been gifted to me. It is fact of life that everything we do, costs money. We all know that nothing is free. Nothing. I do wonder at times, why bloggers think it is their right to be invited to events for free, and even though I am a fashion editor/blogger myself, I recognise the need to support these events with real dollars. This currency, like it or not, is the only way these designers and all other people who are involved in the industry survive. That is the reality.
It is the world we now seem to live in where everyone feels ‘entitled’ to receive something for free. There is a total lack of interest in who pays, as long as we are assured that we don’t have to.
We are drowning in a sea of self importance, and narcissism. We expect our hands to be held in every way, without pulling out the stops, and working ethically towards building one’s following through the vehicle of what used to be the norm. Just sheer hard work.
I love to be invited to events and shows.
It does not equate however to me showcasing someone, or not.
Paying for tickets keeps events going. It support industries. It keeps people in jobs. It allows growth. And secures a future.
If we really believe in our local fashion industry, no matter where it happens in Australia, isn’t it worth buying a ticket?
If we can encourage people, consumers and bloggers alike, to understand why this is such a necessity, then we will sure up a wonderful strong future for the industry we all love, and loose these “tickets on ourselves”.
Until next time,
Jade xx
From the editor’s desk…
I am interested in the exploration and the crucially important examination of why women feel the need to change their looks, and even worse, try to look like everyone else their age. Particularly when they are young, bursting with life’s joys and beautiful to start with.
Ok. I can’t take it anymore.
This obsession with all things false and unnatural being presented to women of all ages, on an almost daily basis. The constant suggestion and forced selling of a standardised image conveyed by the media and its industry partners which we are supposed to embrace as the norm.
I am all for beauty but I can’t keep up with this phenomena which is keeping women financially compromised and more importantly stopping them from being truly happy with themselves.
Don’t get me wrong. I’m all for looking after oneself and making the commitment to be healthy, happy and beautiful for the duration of our lives.
I am prepared to spend real money to look after my hair, my body and my skin, but consistently paying out to actually ruin your natural good looks?
Nope. Can’t condone this one anymore and I don’t care what celebrity is selling it.
I’m talking about our obsession and I mean, obsession, with tweaking every part of ourselves, visible or not, to conform to a standard which quite frankly is anything but natural or even attractive. There I’ve said it. And I and I am feeling much better.